Petit
Multiple sizes and format
2024
Petit is a frozen dessert sub brand of Chobani. Inspired by the experience of going on a vacation in European countryside, the visual language pulls from motifs such as delft tiles, porcelain dishes, french patisserie designs and fun colorful stripes, combining the playful and classical tone. Images curated from various sources for education purposes.
Pop-up launch event
Pop-up truck
Visual Identity
Alternative ornaments for logo
Type system
Makers marks as a special visual element—combined with delf tiles corners to create pattern
Color Palette
Packaging